Walmart’s Bettergoods Is Booming – Here’s What It Means for the Rest of the Industry

Walmart’s Bettergoods line is turning into one of the most powerful case studies in the evolution of private-label branding. Launched just over a year ago, the upscale yet affordable food brand has already approached $500 million in sales—a figure that caught attention during Walmart’s latest earnings call. But this isn’t just about Walmart. It’s a …

Blueberry Purée: A Versatile, Nutrient-Packed Ingredient for the Food Industry

Blueberries have long been celebrated for their vibrant color, sweet-tart flavor, and impressive nutritional profile. But in recent years, blueberry purée has emerged as a standout ingredient in the food industry—offering convenience, consistency, and creative flexibility for manufacturers, foodservice operators, and beverage brands alike. Why Blueberry Purée? Blueberry purée is made by blending fresh or …

Meeting the Needs of an Aging Population: A Growing Opportunity for Food Brands

As global life expectancy increases, the food industry is facing one of its most urgent and rewarding opportunities: serving the nutritional needs of an aging population. By 2050, one in six people worldwide will be over the age of 65. Yet despite this shift, the mainstream food market has yet to fully adapt. Why Older …

Crop News

Midwest Fields Find Their Rhythm: Peas, Sweet Corn, and Green Beans Progress Steadily

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United States Beets: In Wisconsin, the beet crop is looking strong with no major concerns reported. Blueberries: The blueberry outlook is promising, provided the weather continues to cooperate. While global inventories are low and demand remains strong—especially in health-forward food categories—uncertainty around tariffs and international supply chain shifts are adding pressure. Additionally, a greater share …

Food Safety

Avoiding the Worst Offenders: How Frozen Produce Can Help Minimize Food Poisoning Risks

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Foodborne illnesses continue to be a major concern for consumers and the food industry alike. A recent article from EatingWell highlights some of the worst offenders when it comes to food poisoning. These items have been linked to significant outbreaks in recent years, largely due to their perishable nature, risk of cross-contamination, and how they’re …

Trending

Millennials and Gen Z Are Powering a Frozen Food Renaissance – Here’s What It Means for the Industry

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Two of today’s most influential consumer groups—Millennials and Gen Z—are reshaping the grocery landscape, and their preferences are fueling major growth in the frozen food aisle. Gen Z, the digital-native generation that thrives on speed, personalization, and value, is skipping the fresh perimeter and heading straight for the frozen section. As Supermarket News reports, these …

The Rise of EPG: A Breakthrough Fat Alternative with Big Potential for Frozen Food Brands

As food innovation accelerates to meet evolving consumer health demands, one ingredient is making waves for its game-changing potential: EPG, a modified plant-based oil that cuts up to 92% of calories from fat—without compromising taste or texture. Developed by Epogee, EPG (short for esterified propoxylated glycerol) is currently the only fat alternative on the market …

Why Dragon Fruit Deserves a Spot in Your Product Lineup

Once a niche tropical fruit, dragon fruit—also known as pitaya—has evolved into a highly sought-after ingredient across the food and beverage industry. Its vibrant pink hue and refreshing flavor may be what catches the eye, but it’s the impressive nutritional profile and operational advantages, especially in frozen form, that keep foodservice providers, manufacturers, and beverage …

Profanity Jam: Bold Flavor Meets Creative Disruption in the Jam Aisle

In a world where shelf-stable foods can sometimes feel stuck in tradition, Profanity Jam is throwing out the rulebook. With flavors like Habanero Cherry Jelly and Pineapple Habanero Jelly, this remarkable jam brand isn’t just pushing boundaries—it’s redefining them. Founded by a team that values big ideas and even bigger taste, Profanity Jam is turning …

Gen Z Shoppers Are Driving the Shift Toward Convenient, Frozen Foods – Is Your Business Ready?

As Gen Z continues to shape the future of grocery retail, their preferences are sending a clear message: convenience is king. A recent Supermarket News article reveals that young consumers are increasingly skipping the fresh perimeter of the grocery store in favor of center-aisle and frozen food options that offer speed, ease, and longer shelf …

Why Sugar Snap Peas Deserve a Spot in Your Next Frozen Blend

In the frozen food aisle, it’s easy to spot the usual suspects—broccoli, corn, carrots, and green beans. But there’s one vegetable quietly gaining traction in product innovation: sugar snap peas. These crisp, sweet pods are more than just a side dish. Sugar snap peas bring visual appeal, a satisfying crunch, and a natural sweetness that …

Why Frozen Dragon Fruit Might Be the Most Underrated Margin Booster of Summer 2025

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Dragon fruit may be known for its bold color and tropical flair—but for food and beverage brands, it’s also a quietly powerful business decision. While many teams focus on taste trends and visual appeal (which dragon fruit has in spades), few are fully leveraging the operational benefits that frozen dragon fruit can deliver—especially during high-demand …

Why Frozen Bell Peppers Are a Smart Choice for Food Manufacturers and Restauranteurs

In today’s food industry, consistency, efficiency, and cost control aren’t just nice to have—they’re essential. Whether you run a high-volume kitchen or operate on a production line, frozen bell peppers offer a smart, reliable solution. From colorful fajitas and pastas to sauces, pizzas, and soups, frozen bell peppers bring vibrant flavor and convenience without the …

Why Dragon Fruit is Captivating the Food and Beverage Industry

Dragon fruit—also known as pitaya—is having a moment in the global food industry, and for good reason. Its bold magenta color, tropical flavor, and nutritional benefits make it both a visual and functional standout. But what truly sets it apart is a fascinating origin story and a growing list of advantages for food and beverage …

If Mango is the King of Fruits, Frozen Mango is the Crown Jewel for Food Brands

Mangoes aren’t just a tropical treat—they’re a nutrition-packed powerhouse with growing appeal among health-conscious consumers. As highlighted by a recent New York Times article (https://tinyurl.com/3k4pyjyf), mangoes are rich in fiber, vitamin C, antioxidants, and phytochemicals that support gut health, immunity, and even cholesterol management. It’s no wonder mango is earning a reputation as a superfruit …

Frozen Dinners Are Heating Up in 2025

Once overlooked as a last-resort option, frozen dinners are making a strong comeback in 2025—and they’re not the TV dinners of the past. As The Kitchn reports (https://tinyurl.com/mpndtked), today’s consumers are embracing frozen meals that offer both convenience and quality, driven by changing work patterns, rising food costs, and a greater focus on health and …

From Field to Freezer: How Frozen Sweet Corn Delivers Peak Quality Year-Round

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Frozen sweet corn might seem like a simple ingredient—but behind every kernel is a carefully timed process that preserves its vibrant color, sweet flavor, and nutritional value. It all starts with harvesting corn at peak ripeness—when sugar levels are high and texture is at its best. Within hours, the corn is husked, cleaned, and blanched …

Limited-Time Flavors That Sell: Leverage Dragon Fruit in Your Next Launch

In a crowded food and beverage market, limited-time offerings (LTOs) can be a powerful way to capture attention, drive urgency, and test new ideas. And when it comes to seasonal flavors that check both the “eye-catching” and “better-for-you” boxes, few ingredients deliver like dragon fruit. Why Dragon Fruit? Known for its vibrant magenta hue and …

Consumers Sharpen Focus on Healthy Living – What It Means for the Frozen Produce Industry

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As health and wellness continue to shape consumer behavior, recent insights from a NielsenIQ Global Report reveal a clear shift: shoppers aren’t just seeking food—they’re seeking function, purpose, and longevity. According to Store Brands, 70% of global consumers now describe themselves as proactive about their health. Over half say they prioritize aging well more today …

The Power of Powder: Why Instant Salsa is the Next Big Thing in Foodservice

In the evolving world of food innovation, the next big breakthrough isn’t coming from high-tech gadgets or AI-driven flavor profiling—it’s coming from a powder. More specifically, instant salsa powder. At first glance, it might sound too simple to be revolutionary. But for food businesses looking to reduce prep time, increase consistency, and deliver bold, global …