Frozen foods are shifting from “nice to have” to “built into the plan.” New retail research highlighted at AFFI-CON signals that more households are intentionally using frozen items to map out weekday meals, manage budgets, and reduce waste. For manufacturers, private-label teams, and foodservice operators, this isn’t just a consumer convenience story—it’s a demand signal …
Continue reading “Frozen is Becoming a Planned Ingredient, Not Just a Backup”